Content Marketing & Community Manager (OpenChat)

BangkokLINE Company ThailandProduct PlanningProduct OperationFull-time

Department: Content & Services

Team: LINE OpenChat

 

As part of our mission in “Closing the Distance”, LINE aims to enable the richest of life for our users in every moment. The consumers have always been placed at our heart when designing the services.

 

LINE OpenChat service aims to be a group community where users can share useful information with others who have similar interests ranging from entertainment, relationship, business, education, and other social issues in various aspects.

 

We are looking for a person who enjoys a challenge and wants to be a part of the team to build and grow the OpenChat community together.

 

Responsibilities

  • Oversee communication strategies across all OpenChat touchpoints, including both internal and external communication channels
  • Initiate marketing campaigns and activities to promote users’ stickiness on OpenChat
  • Grow OpenChat community by designing strategic educational and supporting programs for OpenChat admins
  • Oversee community and operational management (e.g., execute marketing activities, monitor user feedback and inquiries, collaborate with stakeholders) to ensure smooth service operation and continuous user experience improvement
  • Evaluate service performance and provide actionable plans to achieve service KPIs
  • Analyze users’ insights and market trends, then initiate solutions and/or communication plans
  • Cooperate with global team members on product improvement and communication planning

 

Qualifications

  • Bachelor’s degree or higher in Marketing, Business Administration, Communication Arts, or a related field
  • 5-8 years of experience in Digital Marketing and/or Content Marketing, or a role in a creative agency
  • Comprehensive knowledge of various aspects of online community
  • Proven experience working with online influencers or celebrities
  • Experience initiating, leading, or taking full ownership of projects
  • Experience in entertainment or media business, a talent agency, or creative agency is a plus
  • Strong public speaking and business presentation skills
  • Ability to work in a rapidly changing environment
  • Strong problem-solving skills
  • Excellent verbal & written communication in English

 

Location

LINE Thailand Head Office, Gaysorn Tower, Bangkok

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