LINE Careers

Department: Brand & Communications

Team: Performance Marketing

 

What You Will Do

• Support campaign management across both media and KOL campaigns by collaborating with the Marketing Communications team to ensure the campaigns achieve target business goals
• Monitor campaign performance regularly and collaborate with agencies and internal teams to review performance and ensure campaign adjustments are made in time
• Assist in media tracking by setting up and monitoring tools to capture key metrics data, ensuring accurate measurement of campaign effectiveness
• Facilitate cross-functional communication (with creative, data, finance, etc.) to ensure smooth and efficient campaign execution and performance

 

What You Will Gain

• Knowledge of campaign planning across all funnel stages, from top to bottom, as well as skills in campaign optimization to achieve business goals
• Hands-on experience with digital marketing tools and analytics platforms
• Understanding of data analysis to track performance and make data-driven decisions
• Communication and presentation skills through reporting results and recommendations
• Project management skills by handling tasks from planning to execution

 

What We Are Looking For

• Passion for digital marketing, advertising, and campaign performance. No prior experience required, but a basic understanding of performance marketing is expected. Experience with online ad platforms such as Google, Facebook, or TikTok is a plus.
• Excellent communication and negotiation skills to work effectively with cross-functional teams, such as marketing communication, creative, and tracking teams, as well as with external parties, including agencies
• Detail-oriented, organized, and able to manage multiple projects in a fast-paced environment
• Proactive attitude and a willingness to learn