EC_LINE Shopping_Business Development
TaipeiLINE TaiwanBusiness & SalesBusiness DevelopmentFull-time
Value Proposition
As a Brand Partnership Manager for LINE Shopping, you will play a key role in expanding our brand portfolio in Taiwan by identifying, onboarding, and growing partnerships with well-known local and regional brands. You will collaborate closely with cross-functional teams to drive brand visibility and performance, and help position LINE Shopping as a leading destination for online consumers.
Responsibilities
- dentify and engage with well-known or high-potential brands to join LINE Shopping.
- Support the onboarding process and develop customized partnership plans that align with both brand goals and LINE Shopping’s user and platform strategy.
- Collaborate with internal teams including marketing, product, and operations to plan and execute campaigns that drive traffic, conversion, and brand exposure.
- Analyze market and consumer trends to optimize brand acquisition strategies and improve campaign performance.
- Monitor brand performance on the platform, provide data-driven insights, and coordinate with brand partners to ensure ongoing growth and satisfaction.
- Stay informed of competitor trends and industry movements to help LINE Shopping stay ahead in market positioning.
Basic Qualifications
- Minimum 7 years of experience in e-commerce, brand marketing, or business development, with a strong understanding of the local Taiwanese market.
- Proven experience in managing brand partnerships, especially with mid-to-large scale or well-known brands.
- Strong communication and negotiation skills, with the ability to work independently and manage multiple projects.
- Data-driven mindset with the ability to interpret performance reports and identify actionable insights.
- Familiarity with LINE ecosystem, digital advertising, affiliate marketing, or online-to-offline campaigns is a plus.
- Passionate about e-commerce and excited to contribute to the growth of LINE Shopping’s brand ecosystem.