LINE Careers

IPX (formerly LINE FRIENDS) is a company that innovates the experience of fans around the world through IP with a mission to present impressive and special experiences.

IPX, which started from the original character LINE FRIENDS sticker characters of mobile messenger “LINE” in 2011, has developed popular character IPs such as minini, BT21 and TRUZ. Recently, we are diversifying our character IP portfolio targeting all age groups by collaborating with global artists such as (G)I-DLE, IVE, and Zero Base One.

We are advancing our IP business and expanding our expertise. As a Licensing Manager, you will handle IPX licensing business in Thailand by seeking licensing business opportunities, acquiring new business partners, and managing licensing business accounts in all aspects. We are looking for positive and passionate people who will join us on our journey to become a leading global IP entertainment company by constantly creating new character IPs, growing them, and communicating with fans.

 

Responsibilities

• Ensure IPX brand positioning and customer perception in Thailand align with the global strategy and needs for the Thailand market
• Identify licensing business opportunities in the Thailand market – identify prospects, evaluate brand position in the industry, research and analyze business opportunities
• Grow the Thailand portfolio by acquiring new licensees from different industries
• Pitch new licensing businesses and negotiate with partners to get win-win business deals that drive business growth in terms of revenue and brand awareness, while still maintaining business standards from HQ
• Maintain relationships with existing licensees and potential business partners for long-term business growth
• Manage sales-related documentation (business plans, agreements, etc.) as well as product design guidelines
• Manage licensees and work closely with team members (administrative, product development, marketing) to ensure the overall licensing project is implemented as planned
• Work closely with the licensing business team at HQ for deal approval, support and all business inquiries
• Actively respond to licensees and prospect inquiries, as well as day-to-day problem solving
• Handle sales reports, prospect reports, market analysis, license proposals, etc.
• Handle other tasks as assigned

 

Qualifications

• Bachelor’s degree in business or a related field
• 5+ years working experience in the retail industry, brand licensing, brand management or business development
• Understand the licensing business and the overall Thailand market, especially in the aspect of retail business and consumer products
• Proficiency in Microsoft Office, especially Excel and PowerPoint
• Detail and result-oriented, well-organized
• Ability to think strategically and creatively
• Ability to work under pressure and deal with complex and repeated inquiries and problems
• Problem-solving, negotiation, and presentation skills
• Ability to effectively manage and collaborate with people from different business backgrounds
• Ability to take ownership and work independently as well as in a collaborative team
• Excellent communication skills in Thai and English

 

Location

LINE Thailand Head Office, Gaysorn Tower, Bangkok