Corporate Business - Account Ads Product Manager
TaipeiLINE TaiwanBusiness & SalesFull-time
Position Description:
Corporate Business Team focuses on providing LINE Biz-Solutions to the Taiwan market. We are looking for a product manager who has experience in API integration. Experience in formulating product strategies and integrating with 3rd party partners is plus.
As a Product Manager, you will need to lead the product direction and establish connections with Account Ad related products, especially linking with OA (Official Account).
You need to have a deep understanding of enterprise needs and tailor suitable products based on specific scenarios, formulate product strategies, and collaborate with stakeholders to develop competitive products, thereby driving revenue growth.
Responsibilities:
- Advanced API strategy development: Collaborate with cross-functional teams to define and execute product strategy aligned with Account Ad business objectives.
- Be responsible for Sponsored Sticker and LINE Beacon products, including business strategies and sales support.
- Analyze market trends, enterprise clients’ scenarios, and competitive landscape to identify opportunities for growth and differentiation.
- In line with the product strategy, collaborate with BD to identify external partners and develop products tailored for specific industries.
- Own revenue targets for the products managed.
- Develop product GTM plan, designed to bring a new product to market and drive demand.
- Be the voice of the clients within the organization, integrating clients' feedback into product development.
Qualifications:
- Bachelor's degree in Business, Marketing, Engineering, or related field.
- Proven 3-7+ years of product management experience in the Martech, or Adtech domains.
- Solid understanding of API product integration and market trends. Having data analysis skills is plus.
- Excellent communication skills in both Mandarin and English, enabling effective collaboration and communication across diverse teams and stakeholders.