LINE Careers

As a Head of Product – Commercial Office, you will be a key leader shaping the product vision and strategy for the Commercial Office of LINE Thailand, driving innovations, and overseeing the execution of critical technology initiatives across the organization. You will guide and mentor the product team in both local and global products, while working closely with the engineering team to ensure a strong balance between business objectives and technical excellence.

The role requires not only expertise in product development but also solid business acumen, with an emphasis on data-driven decision-making and the ability to prioritize both short-term deliverables and long-term product direction. You will play a crucial role in fostering a high-performance product culture, aligning product with technology strategy, and ensuring the scalability and reliability of LINE’s products and services.

Responsibilities

• Develop and lead the Product strategy and vision of the Commercial Product team which comprises of both B2B and B2C products, continuing to align the product strategy with overall business
• Own the product roadmap: prioritize initiatives, manage trade-offs, and deliver high-impact features on time and within scope.
• Collaborate with key stakeholders to understand market trends, customer trends and competitive landscape and make breakthrough products, features/ technologies across the LINE platform
• Oversees and defines, and takes accountability for the product development lifecycle, from ideation and prioritization to execution and
• Works closely with the Engineering and Design teams to ensure that the roadmap performance indexes in alignment with the LINE platform service strategy and directions
• Establish clear metrics and KPIs to track product success and guide decision-
• Champion a customer-centric culture and represent the voice of the customer in strategic discussions.
• Ensures exceptional user experience that is visually appealing and provides seamless user journey resulting in customer satisfaction and loyalty.
• Collaborates with business, engineering, product design, marketing, operations, legal, compliance, finance to align cross-functional operations and execution to create market-leading results
• Develop, train, advise, and review internal talents to foster growth
• Manage and communicate plans and performance results with strategy team and direct reports, as well when occasionally needed
• Communicate product vision and demonstrate product leadership internally across all organizations

Qualifications

• 15+ years of experience of overall Tech experience
• 6+ years of experience working in software development processes
• 3+ years of experience working in a dynamic market and environment based on consumer behaviors, competition, or product discovery
• 3+ years of experience being a lead or manager of teams or senior management
• Experience innovating new products or features based on assumptions of user needs or value chain, sometimes uncovering new usage patterns or unrealized needs
• Experience working in a large corporation with multiple teams, business units, and user accountability processes
• Preferably experiences in SaaS / AI / mobile / enterprise / consumer tech
• Be a self-starter and self-manager while still having high accountability for results
• Cross-discipline knowledge in technical, design, and product-related areas
• Knowledge in research, analytics, and customer and product development methodologies
• Experience aligning product metrics with business KPIs and understanding that products are core part of tech business (Understanding of business P&L is a )
• Courage and curiosity in working and personal life

For your information, below are some of LINE’s products:

B2B Product:

• Global Products: Official Accounts, LINE Ads Platform (LAP), Sponsored Stickers, Business Manager, etc.
• Local Products: MySeries e.g. MyShop, MyCustomer, MyRestaurant, etc.

B2C Products:

• Global Products: LINE Stickers
• Local Products: LINE Melody, LINE Health

Location

LINE Thailand Head Office, Gaysorn Tower, Bangkok