LINE Careers

 Department: Giftshop

Team: Giftshop Business

 

We are seeking an exceptionally strategic and results-oriented Business Development Manager to spearhead the expansion of LINE GIFT in Thailand, with a primary focus on the acquisition and cultivation of partnerships with ultra-luxe and high-value brands. This role demands a visionary who can seamlessly integrate strategic foresight with hands-on execution to fortify LINE GIFT’s presence in the premium gifting market.

 

Join a fast-growing, dynamic digital gifting business that is transforming the e-commerce space, where you will have the opportunity to identify, engage, and onboard prestigious brands, while concurrently conceptualizing and implementing high-impact gifting strategies that shape the future of digital gifting in Thailand. In this role, you will gain valuable experience and insights into the full loop of the business, encompassing both macro-level strategic planning and micro-level operational execution.

 

Responsibilities

 

Strategic Brand Acquisition & Partnership Development:

• Architect and implement a highly structured and sophisticated roadmap for acquiring ultra-luxe and premium-tier brands, ensuring alignment with LINE GIFT’s positioning in the luxury gifting space
• Develop and execute high-touch engagement strategies to captivate and secure collaborations with esteemed brands, articulating compelling value propositions that resonate within the luxury ecosystem
• Establish and nurture robust relationships with key industry stakeholders, leveraging strategic networking to drive long-term partnerships
• Conduct comprehensive market intelligence analyses, proactively identifying emerging luxury trends, competitive positioning insights, and consumer behavioral shifts to refine acquisition strategies

 

Strategic Brand Management & GMV Growth:

• Serve as the primary architect for brand integration and positioning on LINE GIFT, ensuring a seamless and impactful market entry for newly acquired brands
• Conceptualize and execute bespoke gifting strategies that enhance brand visibility, exclusivity, and desirability, leading to maximized sales performance
• Drive cross-functional collaboration with marketing, product, and operations teams to synchronize brand activations, ensuring a seamless and sophisticated user experience
• Engineer and deploy data-driven performance frameworks, monitoring key metrics and continuously refining strategies to optimize GMV growth and consumer engagement 

 

Execution & Performance Management:

• Develop and enforce methodical work plans, milestone-driven action roadmaps, and robust tracking mechanisms to maintain precision in brand acquisition and execution efforts
• Lead high-stakes negotiations and craft comprehensive partnership agreements, ensuring mutually advantageous terms that sustain long-term brand relationships
• Systematically monitor and report on key business development KPIs, leveraging data analytics to inform strategic recalibrations and performance optimizations

 

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field
• Proven ability to work independently and autonomously, demonstrating strong problem-solving skills and self-motivation
• 5+ years of experience in business development, strategic partnerships, or luxury brand management
• Proven ability to operate seamlessly at both strategic and operational levels, demonstrating the agility to transition between high-level planning and hands-on execution
• Strong professional network and deep understanding of the ultra-luxe market, high-net-worth consumer behavior, and premium brand dynamics
• Demonstrated track record of successfully acquiring and managing partnerships with prestigious, high-value brands, with quantifiable achievements in revenue and market expansion
• Exceptional multi-tasking capability, enabling the simultaneous orchestration of strategic initiatives and operational execution without compromise
• Outstanding communication, negotiation, and stakeholder management skills, capable of influencing high-profile brand partners
• Fluency in English is mandatory; proficiency in additional languages is a plus.
• Experience within e-commerce, digital gifting platforms, or luxury retail industries is highly advantageous.

 

Location

LINE Thailand Head Office, Gaysorn Tower, Bangkok